About Purple Essence

Purple Essence LLC is a Digital Strategy Consultancy.

Since 2000, Kathy has specialized in social media and digital consulting, supporting musicians, artists, and women entrepreneurs nationwide. With Kathy, you’ll develop a comprehensive digital strategy tailored to your goals, driving specific and measurable results—whether that’s generating more leads and fans, making valuable contacts, or increasing product sales.

Kathy’s goal is to apply her top-notch skills gained from both the corporate AND small business sectors including:

  • Creating and building businesses from scratch
  • Understanding social media platforms deeply and how to communicate on each of them (Kathy says they are like neighborhoods within a town!)
  • Website design and builds
  • Branding and graphic design
  • SEO optimization
  • Copywriting and editing
  • Audio production and songwriting
  • Video creation and editing, plus so much more.

Kathy has worked along-side bands, chamber musicians, singer-songwriters, comedians, artists, photographers, yoga instructors, authors, real estate agents, and others. Kathy helps you and your brand enhance your online presence, allowing you to focus on what you love most—your craft. As your coach and consultant, she will create both short- and long-term online marketing, business, and social media strategies in a fun, collaborative, and unique way.

Learn more about her services.

Or even better, get in touch.

Background

In case you haven’t guessed, Kathy is the mastermind consultant and digital strategist at Purple Essence LLC. She’ll be right there with you, exploring how to make social media and online marketing shine for your brand. Kathy loves partnering with small businesses and creatives because she believes they’re not just the backbone of our communities—they’re artists in their own right.

Kathy is super flexible in her approach, ready to be as hands-on or hands-off as you need. She caters to all types of clients—whether you just want help getting your online marketing strategy set up, need someone to handle everything from strategy to implementation, or fall somewhere in between. Whatever your style, Kathy’s got you covered.

Kathy believes in authentic, fun, and organic marketing designed to help you meet your goals. She’s also a big advocate for client education, especially for those new to or overwhelmed by social media and digital strategy. It’s not as scary and confusing as you might think!

So, if you need help creating a strategy and want to get trained on digital best practices to keep everything in-house, that’s great. If you prefer Kathy to handle all the work for you, that’s awesome too. Kathy aims to be your small business partner, offering whatever level of service you need.

She’s extremely passionate about helping musicians, artists and women with small businesses increase their brand awareness and reach new audiences within their specifically defined niche market.

The Purple Essence mission is centered around providing simple, straightforward and affordable digital strategy and consulting to small business owners and independent professionals.

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