About Purple Essence
Purple Essence LLC is a Digital Strategy Consultancy.
Since the year 2000, Kathy has worked in and around social media and offered digital consulting services for musicians, artists, and women entrepreneurs all over the country. Together with Kathy, you’ll build a holistic digital strategy that drives specific, measurable results— whether that’s more leads and fans generated, contacts made, or products sold.
Kathy’s goal is to bring the premium skills she’s learned within the corporate AND small business world including:
- Creating and building businesses from scratch
- Deeply understanding social media platforms and how to communicate on each of them (Kathy says they are like neighborhoods within a town!)
- Website design and builds
- Branding and graphic design
- Copywriting and editing
- Audio production and songwriting
- Video creation and editing, plus so much more.
Kathy has worked along-side bands, chamber musicians, singer-songwriters, comedians, artists, photographers, yoga instructors, authors, real estate agents, and others. Kathy helps you and your brand grow your online presence while YOU continue to do what you love most — your craft. As your coach and consultant, she’ll develop both short and long term online marketing, business and social media strategies in a fun, collaborative and unique way.
Or even better, get in touch.
If you haven’t figured it out already, Kathy is the consultant and digital strategist behind Purple Essence LLC. She’ll be right alongside you as you inquire into how to make social media and online marketing work for your brand. Kathy chooses to work with small business clients and creatives because she believes small businesses and brands are not only the backbone of our communities, but they are artists themselves.
Kathy is extremely flexible with how she works and happy to be as hands-on (or hands-off) as you need her to be. She works with clients across the spectrum – some who want to get set up with their online marketing strategy and they take it from there, some who want to strategize, implement, and manage it all on an ongoing basis on their behalf, and some who prefer some combination of assistance in between.
Kathy believes in authentic, fun and organic marketing designed to help you meet your goals. She’s also a big believer in client education for those new to, or overwhelmed with, social media and digital strategy. It’s not as scary and confusing as you may think it is.
So, if you’d like help with creating a strategy and then get trained on digital best practices because you’re going to keep all the work in-house, that’s great. If you want her to handle all of the work for you, that’s awesome, too. Kathy strives to be your small business partner and is happy to provide whatever level of service you most desire.
She’s extremely passionate about helping musicians, artists and women with small businesses increase their brand awareness and reach new audiences within their specifically defined niche market.
The Purple Essence mission is centered around providing simple, straightforward and affordable digital strategy and consulting to small business owners and independent professionals.